

Client · 2026
Versa LLP
A Brampton accounting firm with a new website, search and a client-acquisition system, live on versaaccounting.ca since September 2026.
- Brand
- Versa LLP
- My role
- Client · accounting firm
- When
- 2026
- Website
- versaaccounting.ca
What I built
A full site for the firm’s partners with service, industry and area pages, an intake that asks the questions the firm would ask, a staff CRM and a client portal, all on the same platform this site runs on.
Why it matters
Accounting is searched locally and decided on trust. The build is structured so every service ranks in every city the firm serves, with the first conversation prepared before anyone picks up the phone.
Before and after
What Versa LLP had before I started, and what it has now.
Visit versaaccounting.ca (opens in a new tab)The old site, versallp.ca (opens in a new tab)




| Measured | Before | Now |
|---|---|---|
| Pages in the sitemapEach site’s sitemap.xml, Sep 28, 2026 | 63 | 71 |
| Old addresses sent to their new pageThe new site’s redirect map, Sep 25, 2026 | — | 31 |
| Mobile speed scoreLighthouse mobile test, median of 3 runs, Sep 28, 2026 | 80 | 95 |
| Mobile accessibility scoreLighthouse mobile test, median of 3 runs, Sep 28, 2026 | 91 | 100 |
| Mobile SEO scoreLighthouse mobile test, median of 3 runs, Sep 28, 2026 | 92 | 100 |
| Time until the main content shows on a phoneLighthouse mobile test, median of 3 runs, Sep 28, 2026 | 4.6 s | 2.8 s |
The services this involved
Websites
Hand-built in Next.js, fast on a phone, and structured so search engines can read every page. No templates, no page builders, nothing that breaks when a plugin updates.
What it involves Get foundSEO
Technical SEO, local pages and content that compounds. I took RHYMEBOOK from 88 daily impressions to over 100,000 in 57 days with no ad spend, and the same method works for a local business.
What it involves BuildAI & automation
Chat that qualifies leads while you sleep, intake forms that fill your CRM, reminders that send themselves. I have built AI into products since before most people had heard of a prompt.
What it involves